Google Cross-Platform Bid Management Tool
Google will launch a cross-platform bid management tool (API based; to work across engine platforms including Yahoo Search Marketing & MSN Ad Center).
Mobile advertising will reach $5 billion in 2008 (up from $3 billion in 2007)
Google Webmaster Updated :
Added Diagnostic reporting as well as Sitemap Configuration specific to video.
Below are some of the main items which Google Webmaster Tools now addresses.
- Missing Title Tags
- Long/Short Title Tags
- Non-informative Title Tags
- Short/Long Meta Descriptions
- Duplicate Meta Descriptions
Content Analysis : Issues Google found when Crawling and indexing site. Check this for increasing rankings. Keep a watch regularly on this part can gain traffic too.
Google Sitemap Video : Google now provides - Universal search - Videos that appear in web search results. Can now include url to videos.
source : googlewebmaster