Tuesday, March 25, 2008
Latest SEO News: Pravish Thomas speaks!
I have seen many SEO companies promising SEO | SEM Services . Well do all companies follow the SEO Rules?
I don't think so and i can really say only few SEO really work hard on SEO | SEM as in reality its a real hard hard hard tough job. Just imagine when ur competing against White hat SEO's, Experts, Black Hats, Marketers, Paid Search etc u can come to know in reality is it possible?
There are many factors which effects Rankings.
U might get rankings soon for less competition words what about High-level competition
Yest it can be possible only through "SEO STANDARDS"
When u look deep and when there is a real tough competition u need the Real SEO experts.
There are many SEO experts who are also experienced but still follow the old techniques say i get many guys who go for link exchange when i get tired telling them that Google doesn't love LE buddies. But alas guys need always an easy way :)
Well i can give some tips for Ethical SEO's marketers etc,,,,
-> SEO is not a game it must be Frameworked
-> SEO is damn tough newer take it easy - work harder on updates by GOOGLE
-> Analysis of the site to be done thoroughly
-> Look for competition
-> Metrics Conversion
-> PPC to be done for high competition sites
-> Target only the niche keywords
-> Usability + Search users are to be kept in mind
-> Give users and search engines what they need- Relevance!
-> Online Reputation Mgt to be checked
-> Research should be the 1st point to be mentioned - say more research and research on relevant targeted traffic
-> Target Google , Yahoo as primary and then the rest
-> Go for Authority sites for Link building(Hot stuff)
-> Stress more on Content again it should be interesting and simple for even a layman to understand
-> More text related to the subject at the same time giving usability for users and should be to the point.
-> SEO Management for SEO Companies: Should have Keyword Research Engineer + Marketing Expert SEM + Link building Expert + SEO Analytics and SEO Reporting + PPC Expert
-> Study of Google's 200 factors and to be updated with its changes
-> Get on stuff with Blogging, Social Networking - Media Marketing say "SOCIAL Web 2.o"
Conclusion: I see that many ppl still don't realize the importance of Effective Ethical Search Engine Marketing. Strong Analysis + Research on Search ENGINES is essential before u go for Optimizing any site. "SEO would survive only if USERS get benefited" - Relevance
- By SEO Pravish
Thursday, January 24, 2008
Seo Latest top Tips 2008
So SEO Guys m not gona waste time here and would come to the point itslef in SEO
M not gona spoon feed here anyone but would give u tips can help u guyz,,,
Tips SEO Optimization / Rankings
# Title, Description optimization to the point and relevant only.
# Keywords chosen must be target specific | niche and relevant categories.
# Keywords to be placed keeping usability point of view in mind.
# Anchor text - Link building - Keyword placement relevant keys should attract users to click on the anchor text links.
# Content- Must not be implemented as if it has been done specially for search engines. Natural Content
# Content optimization - Should not be over optimized - Make content at ease and short written and placement of keywords at end of paragraphs
# Don't over do SEO optimization would be treated as spam and rankings would be affected.
# SEO optimization to be done concentrating only 1 search engine Google - get on top in google and then go for the other 2 Yahoo | MSN - As google itself gets around 56% of traffic, so u can imagine the traffic
# Selection - Countries - Use Google Maps
# Link Building - Important part - Google in 2008 would be behind link building spam techniques
One way links is gr but then lot of spam going - Go for relevant One way links
Link exchange - Old technique - Big G doesn't love LE
Link exchange - minimum 10 relevant sites only - Lot of webmasters exchange with irrelevant sites
Linking should be Deep linking internal pages + Deep submission in sub category pages and relevant categories
# Blogging / Rss - Go behind active users who blog daily and have great niche sites and interesting articles
# Run behind Widgets, images which relate to ur site
# Site structure - Tree type - All internal links to be strong not more than 2-3 clicks away
# Validation W3C
# Not to forget - Keep on updated with Web 2.0 Social Media Marketing
# Article Postings again - relevant categories
# Go for Niche web directories and also go for - Socializing
# Newer go for Buy or Sell Links get banned by google
# Use smart seo techniques to get traffic by experimentation - Newer overdo and should be within limits of Google's
Guidelines
# Get Updated with Google Alerts
# 3 Search Engines - G, Y, MSN - Study, Analyze, Experiment
I hear every day SEARCH ENGINE OPTIMIZATION needs SEO Guys
Really?????????
Main Objective of any client: To get traffic rather that on being top
Go for traffic
Get Natural traffic
Optimize for Local search
Use extensively Google tools and there great resources that still many seo guys don't use
Use manual submission than any software based
Robots.txt optimization - Google 2008 update would be crucial need to check in the coming 6 months
Strong Analysis of sites weekly and monthly basis
Traffic:
Internet Marketing | SEO Optimization on page must be 100% which is the base | SEM Marketing | Blogging Relevant niche categories | Deep Linking subcategory sites | Content optimization | Community forums that relate to ur site | Usability | Constant activity with users - Communication |
Bottom line:
Target for heavy niche Traffic | Social sites | Blogs | Avoid scam and follow guidelines | Use Smart Internet/SEO techniques and go for hardcore Human based research - Study of human behaviour is important for niche sites | Avoid competition - go for the gateways - Less competition high traffic keys
Research - Experiment on Google within limits
Regards
Pravish Thomas
Thursday, January 3, 2008
SEO Survival
New SEO Companies watch out 2008
Only companies who come up with Innovative ideas & Experiments would survive in the long run-
# Custom Website Content creation
# Inbound Link Building
# Press Release Services
# Viral marketing
# SMO
# Blog management can really survive and gain rankings + traffic
Outdated SEO
Directory Submissions, Link building techniques - link exchange, Key spam would fade out in 2008 Google's future updation.
Suggestions - Again the Content is the best solutions + Usability + Interactive Design would catch up. Gain Backlinks strength with Relevant link building . Boost PR with High Quality Content. Communities are the best. Experiment SEO+SMO for Future. Study Google's Algo Update well in advance.
Bottom line - Google - Yahoo - MSN and other search engines love only Relevant and user related content. Give what the users want is my suggestions
One word in SEO : Experiment - Experiment - Experiment ||Google + Yahoo + MSN||
By SEO Pravish[novice]